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Baemin Vietnam and Shinhan Bank launch co-branded credit card

Invest Global 08:51 28/11/2022

With the goal of constantly improving user experience, BAEMIN Vietnam application has officially partnered with Shinhan Bank to launch a co-branded credit card.

BAEMIN Vietnam application has officially partnered with Shinhan Bank to launch a co-branded credit card named "Gourmet Member" with a credit limit of VND100 million (about $4,000).

Baemin Vietnam and Shinhan Bank launch co-branded credit card “Gourmet Member” Kang Gew Won, general director of Shinhan Bank (left) and Song Jinwoo, CEO of BAEMIN Vietnam (right)

Information about the co-branded card was shared during the launch held in Ho Chi Minh City on November 22, attended by the CEO of BAEMIN Vietnam, along with the general director, and deputy general directors of Shinhan Bank.

Alongside the significant rise of the market economy, the burst in the use of mobile devices and the internet, and the increasing trend of different payment methods in Vietnam, cashless payment is becoming prevalent and receiving great attention from businesses across all sectors.

Such transactions can be done in seconds with just a few simple steps. What’s more, these transactions can be made secure, which helps eliminate various risks compared to other transactions.

Observing the changing financial needs of users to keep pace with the trend, BAEMIN application has partnered with Shinhan Bank to develop and launch the co-branded credit card "Gourmet Member."

Card users will receive unique benefits from two BAEMIN gift packages, including Gourmet Member Welcome Package worth up to $37 and Gourmet Member Special Package worth up to $242.

With Gourmet Member Welcome Package, cardholders will get 30 BAEMIN discount coupons. The discount code is available within 6 months from the date of receipt.

The discount coupon is valid for every month and is available for all orders. Each member can use up to 10 coupons per month.

To register for BAEMIN - Shinhan credit card, customers can quickly register on SOL app of Shinhan Bank, free of charge or go directly to the nearest branch or transaction office of Shinhan Bank for detailed instructions.

In addition to the attractive privileges from two BAEMIN gift packages, similar to other credit card lines of Shinhan Bank, BAEMIN - Shinhan credit card users also enjoy the convenience of accumulating 0.3 per cent Shinhan bonus points for valid spending at any available affiliates other than BAEMIN app, with the conversion rate of 1 point = VND1.

Baemin Vietnam and Shinhan Bank launch co-branded credit card “Gourmet Member”

At the same time, BAEMIN - Shinhan credit card users can manage their finances flexibly with an 18-month instalment plan with a preferential interest rate at any favourite brand for transactions of $121 or more, with free conversion. Plus, cardholders will receive discounts of up to 50 per cent at more than 200 partners at Shinhan Zone in various fields: food, travel, beauty, and healthcare

Jinwoo Song, general director of BAEMIN Vietnam said, "With our customer-centric culture, we have constantly been making efforts to build meaningful partnerships, leveraging modern financial technology to give users more choices in payment and personal financial management."

"The co-branded credit card with Shinhan is just at the start of BAEMIN's long road of levitating user experience. Shinhan Bank is one of our responsible, reliable partners with outstanding achievements in their field. I hope that BAEMIN - Shinhan credit card will bring our customers unique and preeminent experiences. In the future, we will continue to expand our sustainable partnerships to help people lead happier and more convenient lifestyles,” Song added.

With a commitment to sustainable development, BAEMIN promises to continue to launch new products and services to serve more customers and stakeholders.

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By Thanh Van